Michael possessed over 30 years of experience in Information Technology with focuses on complex application development, database technologies and IT strategy. He also spent the last 20 years in Internet technology, eCommerce development / operations, web usability, computer security and Public Key Infrastructure technologies.
Lots of people like to quote this line from Jeff Bezos and claim they are customer centric as well as customer obsessed … just like Amazon.
However they missed one important idea behind that, as mentioned in Bezos’ annual letters to shareholders (go read those … https://amzn.to/3iyFLr4).
The idea is … keep improving your own products to serve the customers is not good enough, but also need to develop new capabilities within the corporation and roll out new products to address customer needs.
New ideas, new risks, new capabilities, new experiments, new failures, new products …
Have you ever wonder why aren’t your potential customers buying your team’s perfect products ? Wrong pricing strategy ? Not enough distribution channels ? Lack of marketing ? Or … (fill in the blanks here)
People don’t buy into you or your product, they buy into the difference you make.
“I hope that in this year to come, you make mistakes. Because if you are making mistakes, then you are making new things, trying new things, learning, living, pushing yourself, changing yourself, changing your world. You’re doing things you’ve never done before, and more importantly, you’re Doing Something.
So that’s my wish for you, and all of us, and my wish for myself. Make New Mistakes. Make glorious, amazing mistakes. Make mistakes nobody’s ever made before. Don’t freeze, don’t stop, don’t worry that it isn’t good enough, or it isn’t perfect, whatever it is: art, or love, or work or family or life.