Minimum Viable Product,
Minimum Lovable Product,
Minimum Sellable Product,
Minimum Addressable-Market Product.
Pick yours.
Minimum _________ Product
Category: Digital Transformation
Strategy vs Strategy Goals
Many companies shared their “strategies” to stakeholders as “We want to be the best performing company in the XXX industry”, or “We want to be the customer’s number one choice in YYY sector”.
Those are not “strategies”, those are “strategy goals”. Strategy is about the plans, the decisions and the how’s to reach the strategy goals …
The Right Questions
Which one is better ?
“Does anyone have any questions ?” vs
“I’m sure plenty of you have questions, great time to ask now.”
“Everything going well so far ?” vs
“What challenges are you facing right now ?”
“What can you tell me about the XXX ?” vs
“What problems does XXX have ?”
Reframe your questions…
Happy New Year of the Tiger
We are lucky in this part of the world, as every year we have two New Years – one Gregorian New Year and one Lunar New Year.
In other words, we have two year ends, such that we can reflect on our works two times and also two chances to plan ahead for the coming year. In fact, we can even prepare two New Year’s resolutions, if the first one didn’t work out.
So let’s start a new journey !
What Are You Selling ?
Examples :
If you own a dessert stand, you’re not selling ice cream. You’re selling a first date.
If you own a luxury car dealership, you’re not selling a Ferrari. You’re selling status.
If you own an outdoors shop, you’re not selling fishing rods. You’re selling lasting family memories.
Exercise :
If you own a , you’re not selling . You’re selling _.
M.Y. Lessons Learnt 