Google+ as the communication platform

First of all, a disclaimer, I am not a big fan of Google … even though I am / was an user of their Gmail, Search Engine, AdSense, Google+, Maps, Earth, Picasa, Wave, Buzz, Lively, Analytics, Webmasters, Docs, Apps etc. etc. I am just a big fan of innovative products, and Google is one (a big one though) of many companies that developed many innovative solutions. For example, Apple, Facebook, Twitter, Foursquare, and even Microsoft, just to name a few.

The recent launch of Google+ from Google however make me think twice about what I can do with it. Is it a “social network” to post my opinions, share my photos, chat with friends ? Or is it a copycat of Facebook or Twitter ? Or is it a whole new Internet communication platform ?

It’s too early to answer these questions of course, but just from the way it “Share what’s new” to the way to show the various “Streams” I think it is a new communication platform. Let’s have a look:

One Google+ user, Mike Elgan, posted the following the other day:

Instead of saying, “I’m going to write a blog post now,” or “I’m going to send an e-mail” or “I think I’ll tweet something” you simply say what you have to say, then decide who you’re going to say it to.

  • If you address it to “Public” it’s a blog post.
  • If you address it to “Your Circles” it’s a tweet.
  • If you address it to your “My Customers” Circle it’s a business newsletter.
  • If you address it to a single person, it can be a letter to your mother.

I can further add / fine-tune the followings:

  • If you address it to your “Company” Circle it’s a company newsletter.
  • If you address it to “Public” and limited it to 140 characters, then it’s a tweet.
  • If you address it to “Your Circles” it’s like a Facebook status update.

Other than sending, the different ways you show the “streams” also means different approaches of modern days’ communication. For example,

  • show the streams from “Friends” circle is like the wall posts in your Facebook, and
  • show the streams from “Following” circle is like viewing an expanded version of all the tweets from Twitter.

And of course, I can do Hangout to have video chats with many friends at the same time, and I can have group messaging with Huddle with mobile apps. Lastly, with the Chrome browser extensions (e.g. G+ Count in Title, G+me and Start G+), the features of Google+ is keep expanding, fine-tuning and advancing.

Let me know how you use your Google+, and here is my Google+ account.

Author: Michael Yung

Michael possessed over 30 years of experience in Information Technology with focuses on complex application development, database technologies and IT strategy. He also spent the last 20 years in Internet technology, eCommerce development / operations, web usability, computer security and Public Key Infrastructure technologies.

2 thoughts on “Google+ as the communication platform”

  1. When I post, I tried to select between “My circles” or specific ones, though at the beginning I used to post all in “Public”. It´s good to make a difference depending on the content as you say. Also, using FB and twitter I try not to duplicate the content.

    The discussions in G+ are more entertaining to read and easy if compared to some tweet conversations, though I don´t want to overload much and keep it balance. Hope my followers don´t get bored 😀


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