Product Differentiation

Have you ever wonder why aren’t your potential customers buying your team’s perfect products ? Wrong pricing strategy ? Not enough distribution channels ? Lack of marketing ? Or … (fill in the blanks here)

People don’t buy into you or your product, they buy into the difference you make.

Author: Michael Yung

Michael possessed over 30 years of experience in Information Technology with focuses on complex application development, database technologies and IT strategy. He also spent the last 20 years in Internet technology, eCommerce development / operations, web usability, computer security and Public Key Infrastructure technologies.

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