In the past few months, you probably watched this Heineken beer TV ad hundreds of times (the ad with a guy searching for a beer in a ice bucket).

What the line is actually mean – “Tell me when, when, when”. Sure, a guy wants to know when will his dream girl be his lover …. and with similar context, we want to know when will our dream site be going live. We may have a lot of ideas, plans, programs to do … but one important thing we have to do, is to tell our users when will our promises materialized. You know, it is no point of keep talking, but not delivering … on time. So next time when you see this ad again, spend a split second in your mind and think, when can I deliver … our competitor will not wait.

Back to the Heineken ad … they are always good in advertising and their latest ad is simply beautifully made … and mixes sad & funny together …



Yes, our competitor will not wait … and as Accenture’s latest print ad says “waiting for ideal conditions is rarely an option”. You can find their TV ad here as well … by Tiger Wood: http://www.accenture.com/xd/xd.asp?it=enweb&xd=aboutusadvertisingad_tele.xml


Flickr.com is my favorite online photo album and just launched for beta for some time. Last week Yahoo already bought out this web site, before it even goes to version 1.0 !! You see, there are still ways to make money in Internet. And one the interesting album is photos of your PC wallpaper … it is simply so good … you know what I mean when you see it.


Will you build one for yours ?


All our dreams can come true, if we have the courage to pursue them. ~ Walt Disney ~

Author: Michael Yung

Michael possessed over 30 years of experience in Information Technology with focuses on complex application development, database technologies and IT strategy. He also spent the last 20 years in Internet technology, eCommerce development / operations, web usability, computer security and Public Key Infrastructure technologies.

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